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Great Moments in Gender Equity
By Jeff Fecke | April 12, 2007
American Airlines evidently has come to the decision that chicks are stupid. How else can one explain this transcendentally stupid attempt to court the womenfolk?
The site features “girlfriend getaways,” and “romantic escapes,” and of course, a stripped-down interface that has a lot fewer options for selecting one’s flight, because, I mean, deciding whether you want to fly in the morning or afternoon is so hard! Besides, the new interface is pink and has pictures of women on it, so it’s sure to attract women.
Truly, a dizzying intellect put this one together.
Topics: Feminism, Horribly Wrong | 2 Comments »

April 12th, 2007 at 9:18 pm
Well, chicks do like pink crap.
I never thought I’d say this, but we’re kind of lucky to be a NorthWest hub.
November 12th, 2007 at 12:38 pm
[...] At any rate, Peter D. Adkinson, the guy behind the cards, has decided to follow the conventional wisdom on how to make things appeal to girls. When in doubt, make ‘em all pink and girly and stuff. And throw in unicorns, girls love unicorns: Hoping to tap into the female market, Magic and Pokemon card guru Peter D. Adkison is shilling a line of collectible cards aimed at little ladies aged 6-12 called Bella Sara, which is “an imaginative, joyful world of horses, where every girl is special and uniquely beautiful.” Bella Sara’s unicorn trading cards come replete with “girl-power sayings like ‘Have the courage to trust yourself’ and ‘Use your love to bring peace to the world.’” [...]